The Story continues

Jonas Simonis, born 1930, was a lucky lad born into one of the most money laden family in Texas. They had built their fortune on a sand bar separating Texas and Mexico, allowing them to go tax free for most of the 19th century, giving them money trade on both sides of the border.
But alas, the Internal Revenue Agency played the ace against them and forced them to move on shore of Texas soil, took their cattle in back taxes and made them earn an honest living...of sorts...
Jonas found his revenge in buying an oil rig with what was left of his fortune, and began marketing the snake oil of the 20th century-petroleum jelly.
He had made contact with Robert Chesebrough, a young chemist whose previous work of distilling fuel from the oil of sperm whales had been rendered obsolete by petroleum, went to Titusville to see what new materials had commercial potential. Chesebrough took the unrefined black "rod wax", as the drillers called it, back to his laboratory to refine it and explore potential uses.
He did not consider the black gold of any worth, but used that revenue to market the medical elixer to all of America in the mid 1940's, that made the war effort a lot more successful in treating herpes and other skin diseases that affected the skin. During World War II, a variety of petroleum jelly called dark red veterinary petroleum jelly was often included in life raft survival kits. Acting as a sunscreen, it provides protection against ultraviolet rays
He furthered his fortune by expanding into the animal kingdom and marketed the benefits for pets which included stopping fungi from developing on aquatic turtles' shells and keeping cats from making messes when they cough up furballs.
By the time 1959 arrived, Dan Simonis was guaranteed a life of luxury left to him by his father, the lube king of the midwest, who cornered the market of the cosmetic industry. Nothing would match it until Mary Kay came onto the scene. But Dan had other ideas of his own, playing in the back yard with his ukelele, making simple tunes to pass the dull days of summer in the west Texas heat, depleted of any visual or audio stimulas, he struggled to entertain himself. And it paid off eventually. The story continues...